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Google Analytics allows you to grant access to other users so you can share your data with trusted parties, as well as give them more permissions to perform actions like managing users and editing settings. I may ask to be granted access to your Google Analytics account in order to work on your project. Granting access is the most secure way to share your site’s data without having to share your login details.

In this step-by-step tutorial, I’ll show you how to grant user access within Google Analytics.

  1. Sign in to your Google Analytics account.

    Navigate to https://analytics.google.com/ and sign in using your Google account details.

  2. Select the site for which you would like to grant access.

  3. Enter Admin settings.

    At the bottom left corner of the page, you will find a settings icon. Click to enter Admin settings.

  4. Select ‘User Management.’

    Now you’ll notice there’s a User Management link under every column. That’s because there are 3 levels of access:

    Account: Allow users to add other users, add additional websites, and link AdWords and AdSense data.

    Property: Allow users to access the tracking code, adjust the retargeting code and adjust settings on a particular website.

    View: Allow users to view reports, add goals and content groupings.

    In this tutorial, we’ll show you how to give someone Property access to your website analytics. To do that, click the User Management link in the middle, under the Property column.

  5. Select the ‘+’ icon.

    Locate the ‘+’ icon at the top right corner of the page and click.

  6. Select ‘Add Users’ from the drop-down.

  7. Add the email of the user you wish to give access to.

    Now you’ll be asked to enter the email of the user to whom you’d like to give access. You can give permissions to manage userscollaborateedit or read and analyze. Usually, if I am working on your project I will need Edit access.

    You can select Notify this user by email to send a notification to each user you’re adding. Then, click Add.

That’s all there is to it! You’ve successfully allowed a new user to access your Google Analytics account.

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Peter Fougerousse is an internet entrepreneur and expert in digital marketing and new media with 20+ years of experience launching and working with domestic and international companies. Peter founded several leading online businesses, including RosenberryRooms.com and District17.com, which he built from the point of start-up to multi-million dollar operations generating upwards of 60 million dollars in revenue prior to selling the businesses in 2016. Peter is fluent in four languages and his skills combine a unique global business perspective with a passion for innovation. Peter’s areas of expertise include entrepreneurship, eCommerce, social media, branding, business development, and web analytics and he covers these and other topics as a contributing writer for publications such as CBS News, Inc.com, Digital Commerce 360, Yahoo News and the book, Pinterest for Business: How to Pin Your Company to the Top of the Hottest Social Media Network. Peter is dedicated to helping his audience create successful online marketing programs through PFouge.com where he writes about scaling business growth, SEO strategies, web development, content marketing, and software solutions. Beyond business, Peter loves sailing, climbing, scuba diving, astronomy, and photography.

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